We can’t believe we are saying this BUT the time has come to start counting down the weeks until our SS18 Alegre Press Day! AND we are super excited to be collaborating with super healthy snack brand Hippeas who are going to be providing their tasty products for our press goodie bags! Joining us for FAB FIVE is Chick(pea) magnet Joshua. With his emails ending like that how could we resists getting him on the show? So, let’s get to it!
Josh, thank you so much for joining us for a chinwag in the lead up to THE big event! Can you start off by telling us about the brand and where the concept originated from?
Hi Everyone! Yes of course, the idea for Hippeas was relatively straight forward; to create a product that not only tastes great, but is good for you as well. We built this brand to give millennials a better an alternative to salty snacks.
Killing two birds with one stone! We like it! Why the name Hippeas?
The spirit of that era really aligns with our core mantra “peas, love & giving back”. Plus, who doesn’t love a chickpea pun?
So true! Who doesn’t? There are so many ‘snack brands’ out there but please tell us, what makes you different from the rest?
Believing that “tastes good” and “do good” can be in the same sentence is a big part of our mantra. We wanted to create something that would be a real challenger brand, and shake up a big category - salty snacks.
We love it when there’s a game changed! It keeps everyone on their toes! We understand that you support FARM AFRICA! What made you choose this charity?
From the outset it was important for us to find a charitable partner that shared our mantra of peas, love & giving back. Farm Africa is doing great work in sub-saharan Africa, helping farmers grow their way out of poverty by growing more, selling more & selling for more. They’ve got a great team & we’re working on some very exciting plans for next year!
We think that it is wicked that you have joined forces with a charity! What a lovely thing to do! Have you got anything up and coming projects you can reveal to us as a sneak release?
We do actually! I can’t say too much just yet, but we have a few major nationwide listings about to launch alongside 3 brand new flavours.
Oooo now that is exciting! AND you heard it here first folks so watch this space and follow Hippeas journey for more updates if you want to be kept in the loop.
Josh, thank you so much for joining us on Gossip Station for supporting Alegre we cannot thank you enough! All we can say is peas out and #Alegrelovesyou
Get involved with Hippeas and visit their website here